09 Aug
Posted by erikbowman as Uncategorized
Ad giant Publicis Groupe this morning confirmed an agreement to buy Microsoft’s Razorfish online advertising agency for $530 million, along with a five-year strategic alliance under which Publicis will buy display and search advertising from the Redmond company at "certain minimum guaranteed aggregate purchase levels."
Razorfish was part of Microsoft’s $6 billion deal for Seattle digital [...]